McCall Collective

“Work it, make it, do it, makes us: harder, better, faster, stronger”

— Daft Punk

BRETT McCALL

An experienced creative leader, Brett's talent and expertise have been a leading force behind campaigns for many Fortune 500 companies in marketing, advertising, public relations, social media and entertainment. His foundation in cultural ethnography and entertainment drives a strong relationship between both connecting and entertaining consumers. This experience continues to guide him as the consumer environment shifts and opportunities develop in the marketing and digital worlds. He has led teams and offices for media conglomerates to boutique agencies, which include Omnicom, Y&R Brands and Edelman where he established a strong creative, collaborative environment for his team, agency partners and the client work that successfully connected and engage their audiences.

Through his passionate involvement in marketing, entertainment and emerging media, Brett has created and produced programming for both startups and established clients including Microsoft, PepsiCo and Wrigley. As a founder and partner of INDEWORKS, Brett continues to employ a unique marketing perspective to harness the power of data driven insights, creative intuition and an entertainment mindset to all the work he delivers for his clients.